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ITTF Pro Tour

ITTF Pro Tour

Table Tennis is one of the top three most popular sports worldwide. In countries such as China and Singapore, the sport has reached extremely strong penetration both from viewership and participation standpoints. Millions of fans are loyal to the sport and are interacting with it frequently. In a day and age where loyalty to brands is hard to find, tapping into fans of a sport such as table tennis can be extremely valuable for any brand.

Did you know?

  • 75% of all urban Chinese say they are "interested" or "very interested" in Table Tennis. This equals to a reach of 293 million consumers!
  • 146 million urban Chinese state that Table Tennisis their preferred sport on TV!
  • Table Tennis viewers in China are mostly males (61%), have an advanced educational background (twice as many college graduates as the Chinese average)

TSA can now offer co-marketing opportunities with the ITTF Pro Tour. The ITTF Pro Tour provides a weekly touch point with consumers globally. Opportunities include:

  • Naming Rights and global partnership of the ITTF Pro Tour
  • Naming Rights for individual Events on the ITTF Pro Tour (e.g. “The XXX China Open”)
  • Naming Rights of the ITTF Pro Tour Grand Finals
    (year-end event featuring the top 8 players in the world)

Are you wasting your marketing budget on expensive TV commercials and other ATL advertising? Are you looking to increase your reach and brand awareness in China? Contact us now to find out how to build a solid cost effective bridge to reach China’s highly sought after AB demographics!

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ITTF ProTour